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About

Performance Marketing

In the equestrian world, image is everything. At Equus Marketing, we are experts at amplifying your brand image and helping you grow your business to the next level.

Founder, Lynda Palmer, has combined her deep knowledge of marketing with her understanding of the equestrian market. She has spent over 20 years as a marketing strategist, advising large corporate clients such as Lexus and Toyota, as well as small and medium sized companies both in and out of the equestrian industry. She understands how to develop programs that get results. As a marketing professor at Pepperdine University, she remains in the forefront of new and innovative marketing approaches and brings this expertise to her clients.

In addition to her marketing background, Lynda has been an avid rider for decades. She was a Pony Clubber and also competed in the hunter/jumper circuit as a junior. As an adult rider, she reentered the show arena both as a competitor and a mother of a junior rider. She is now a competitive dressage rider. Lynda not only understands the equestrian market, but also has easy access to the demographics in multiple disciplines.

At Equus Marketing, horse world meets corporate world and the result is dynamic, high-end marketing that will help your business grow.

WHAT PEOPLE SAY

Equus Marketing continues to exceed my expectations. Each and every marketing piece they have created has been a masterpiece. Not only are they effective in helping me attract new clients, but everything works together to help me stand out from the rest of the barns. Lynda Palmer and her team really understand the equestrian industry and anticipate my marketing needs before I do.

Linda Cooper
Owner/Head Trainer
Maverick Farms